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Psycho Las Vegas

Psycho Las Vegas is a four-day music festival that takes over far more than the stage. We created branded animation for screens throughout the festival, from casino floors and hotel rooms to stages and the Strip.Colorful characters and psychedelic patterns gave the festival an identity that followed its audience from one space to the next. The work shown here centers on the 2021 animation system, followed by a look at the visuals out in the world.

Client
Psycho Entertainment
Services
  1. Design
  2. Animation
  3. Creative Direction
  4. Editorial & Finishing
  5. Live Experiences
Year
2019 / 2021 / 2022

Explore

26 Assets

The animations

Colorful characters, slot-machine symbols, and shifting geometric patterns gave the festival a visual identity of its own. A family of animated loops carried the artwork across screens in different sizes and formats.

  2. A cartoon character sits beneath the Psycho Las Vegas logo on a checkerboard floor.
    Las Vegas lettering sits inside layered rainbow shapes.
  4. Three smiling cacti stand before horizontal stripes.
    A smiling cartoon mouth floats against a blue sky.
  5. A purple skull and gloved hands sit inside a Psycho Las Vegas emblem.
    Six colorful panels show smiling cartoon characters.
  7. A cartoon character stands against orange and black radiating stripes.
    Skulls and geometric shapes form a kaleidoscopic Psycho Las Vegas design.
  9. Psycho Las Vegas lettering and a character float in a checkerboard tunnel.
    Two cartoon characters sit inside concentric rainbow rings.
  10. Psycho Las Vegas festival schedule surrounded by colorful illustrated characters.

On site

A look at the work beyond the animation files, across performance stages, resort spaces, and festival screens.

  1. A guitarist performs in red light at Psycho Las Vegas.
    A silhouetted performer stands before a purple Mastodon stage backdrop.
  2. A guitarist performs in front of colorful cactus animation.
    A crowd watches an outdoor Psycho Las Vegas stage at night.
  3. A singer raises a microphone in green stage light.
    A guitarist performs in purple stage light.
  4. A performer stands before illustrated Psycho Las Vegas stage visuals.
    A guitarist performs in front of Psycho Las Vegas stage graphics.
  5. Festivalgoers gather in a pool in front of an illuminated stage.
    A spherical screen displays Psycho Las Vegas animation inside a resort atrium.

Credits

Creative Director: Andrew Jerez ACD: Yagmur Altan Head of Production: Chris Grey Animator: Elliot Fan Animator: Pavelas Laptevas CG Artist: Carlos Aartsen Jr. Animator: Jesse Payne

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