Mas Agave

For Founders’ Mas Agave hard seltzer, we created a surreal CG world built from the drink’s ingredients. Flavor became the starting point for the campaign’s design and movement, giving the product a setting of its own.We took the project from creative concepting through animation and sound design, developing a visual language that felt refreshing and a little unexpected.

Client
Founders Brewing
Services
  1. Design
  2. Animation
  3. Creative Direction
  4. Sound Design / Music
Year
2020

Explore

12 Assets

  1. Three Más Agave hard seltzer cans stand against a yellow background.

CREDITS

Creative Director: Andrew Jerez Executive Producer: Chris Grey Animator: Matt Parent Animator: Mitch Fields Animator: Carlos Aartsen Sound Design: Yuta Endo

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