Burst Lavender

For Burst’s Lavender toothbrush launch, we built a world in bloom. Individual lavender flowers open around the product in a fully CG environment, turning the launch film into a floral reveal.Our team handled design, modeling, animation, and music selection, pairing detailed product renders with the growing flowers. The campaign extended into cutdowns, animated social vignettes, GIFs, and stills for Hulu, social media, and in-store displays.

Client
Burst
Services
  1. Creative Direction
  2. Animation
  3. Sound Design / Music
Year
2021

Explore

15 Assets

  1. A lavender Burst toothbrush is surrounded by purple flowers.

CREDITS

Creative Director: John Bashyam Compositor + CG Artist: Elliot Fan CG Artist: Carlos Aartsen CG Artist: Manan Bachkaniwala Producer: Krissy Engelson Head of Production: Chris Grey

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