Instagram and Snapchat have become two of the most popular AR filter platforms in the world. Filters are a great way to drive engagement through interactivity, as opposed to traditional static or video content. The ease and accessibility of these social platforms combined with their robust AR features make it an ideal place for brands to reach as many consumers as possible.

In addition to the numerous branded filters we’re created, we occasionally RnD our own concepts in order to gauge performance and stay on top of current trends. Recently our spec filters have gained over 200 million views and counting. We use our knowledge of creating popular social filters to help brands make the most impactful and entertaining AR campaigns!